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This scorecard will examine the four great challenges of a recession...
As an economy moves through denial, desperation, and depression every business responds differently.
Some will dive, unable to recover from the shock of recession.
Some will survive, following the downturn down, before riding the wider economy back up.
The best businesses will thrive, growing market share and profit margins throughout.
What sets these businesses apart?
Market
The business you have at the start of a recession is not the business that will thrive on the other side: can you transform your clients, products, team, and sales?
Management
Recessions are rare - most leaders are lucky to see 3 or 4 throughout their management career: can you leverage your team's potential?
Mindset
Every decision you make, all communication you share, is a reflection of your mindset: can you stay calm when all around you are making way to fear?
Money
And the greatest mindset, management, and market opportunities will be missed if your business mis-manages your money: can you profit and thrive, or will you struggle to survive?
